While shopping, we see hang tags and labels together on garments. The hang tag is a paper card that is hung outside with ribbon, string, and brand information. While the label is sewn inside the clothes that are mentioned with size, label and composition of the dress. Many brands think they have similar functions, but that’s not true. Both hang tags and labels play a vital role for branding, tracking, compliance, and customer engagement, but each has different characteristics. Let’s discuss their characteristics and differences in detail.
What Are Hang Tags?
A hang tag is a removable label. They are attached to products with different strings, ribbons, and sheets to make the product attractive. They are typically used to mention the product price and brand name, which helps with marketing and branding.
Hang tags are commonly used for:
- Clothing
- Fashion accessories
- Luxury Jewelry items
- Cosmetics
- Retail products
- Boutique products
When customers see that premium quality tags are attached to the product, they immediately assume that the product will also be premium quality. Premium hang tags will help you increase your sales in the market by gaining customers’ attention. Hang tags are designed with different customizations such as material, designs, shapes, sizes, coatings, and finishing.
Materials used for hang tags
Choosing the right material for long-term use is very important. Brands prefer biodegradable options to meet green environment goals. You can select different materials to manufacture the hang tags. The materials are:
- Coated cardstock
- Kraft paper
- Black cardboard
- Vinyl
- canvas
Different shapes for hang tags
Different shapes of hang tags help customers to select any shape according to their need. Hang tags can be used for gifting that provides the visual appeal to the products. The shapes are:
- Oval hang tags
- Round hang tags
- Die-cut hang tags
- Fold-over hang tags
- Wave hang tags
- Squeeze hang tags
- Bottle neck hang tags
Size and thickness
You can choose the size and thickness to make your tags with your choice. Size and thickness of products vary by product.
The sizes are:
- 1.375 x 2.75
- 1.625 x 3.25
- 1.875 x 3.75
- 2.375 x 4.75
- 3.125 x 6.25
- 3.625 x 7.25
Thicknesses are:
- 14 pt
- 16 pt
- 18 pt
- 24 pt
Printing and coatings
Poorly printed designs may ruin your reputation. Printing options are available to make your designs more sophisticated. The coatings are applied to the tags, which makes their structure sturdy for long-term use.
The printing options are:
- Digital printing
- Screen printing
- Flexographic printing
- Offset printing
The coatings are:
- Spot UV
- Aqueous
- Anti scratch
- Varnishes
- Soft touch
- Metallic coating
- holographic
What Are Labels?
Labels are materials that are fixed to the products. They are attached by adhesives, sewing, or printing and cannot be removed. Labels give information like brand name, size, and washing instructions to the audience about products. This information helps the customers to choose the right product. Different types of labels are used to give information in a unique way. Labels are used for various purposes:
- Apparel & Garments
- Footwear & Shoes
- Food & Beverages
- Cosmetics & Skincare
- Pharmaceuticals & Medications
Materials used for labels
Different materials are used for labels to make their look impressive. The materials that are used for labels are:
- Brocade
- Satin
- Taffeta
- Nylon
- Polyester
- Cotton blends
Types of labels
There are different types of labels that we use to give information. The types of labels are:
- Woven labels
- Printed labels
- Hanging labels
- Care labels
Size for labels
Different sizes are available for labels according to the product’s needs. The sizes for labels are:
- 4 x 6
- 3 x 4
- 2 x 3
- 2 x 2
Difference between labels and hang tags
| Feature | Hang tags | labels |
| Attachment methods | String, ribbon | Sewn, woven |
| permenance | temporary | permanent |
| information | Branding, price, promotion | Size, care, origin |
| space | extensive | limited |
| Customer engagement | strong | Not much |
| Material | Art paper, kraft | Yarn, polyester |
| Graphics | Full-colour print, foil | Jacquard weaving, limited colours |
| durability | Not waterproof | waterproof |
Conclusion
The brand should choose tags and labels according to its branding needs. Select both labels and tags carefully because they tell the whole details about the product. To give your brand exposure, using hang tags will be the best option. Verify your brand needs before ordering labels or hang tags. The Custom Tags provide you with a diverse range of labels and hang tags that will help you to make your brand visible. Place your order through our website.